Blog Post Planner
Strategic balanced scorecard linking vision to performance metrics.
A blog grows when posts are planned, not improvised. This free Blog Post Planner helps you map your posts — title, target keyword, status, publish date — so you build a pipeline of content, keep posts moving from idea to published, and stay organised around your SEO and publishing goals.
How to use it: add each post idea with its target keyword and planned date, and move it through the stages from draft to published. The pipeline view shows what's coming up and keeps your blogging consistent.
Key features
- Plan posts and keywords
- Status from idea to published
- Publish-date pipeline
- Stay consistent and organised
- Works in Excel and Google Sheets
This template is designed for professionals and teams working in Art, Media & Creative who want to manage Content Planning tasks efficiently in Microsoft Excel — without the need for expensive specialist software.
The Blog Post Planner is part of our Art, Media & Creative collection — downloaded 6 times and counting. Built from real-world experience by the ExcelGurukul team and tested across multiple industries and roles.
Frequently asked questions
Is it free?
Yes, free download with no sign-up.
What does it track?
Blog posts, target keywords, status and publish dates.
Is it good for SEO planning?
Yes, plan posts around target keywords.
Is it editable?
Fully editable in Excel or Google Sheets.